The Korean automobile manufacturer, Hyundai is all set to announce its all-new sub-brand of
EV (electric vehicles) called the Ioniq. Under this sub-brand, Hyundai is planning on releasing a wide array of EV models, including an SUV and a sedan, which is all electronic.
The brand aims to put a significant emphasis on the integration of in-car and out-car
experience to be a seamless journey.
The Ioniq brand is not going to have any complicated names, and they are going for the
following nomenclature. The Ioniq 5 – which is a mid-size all-electric SUV, retro-styled and
based on Hyundai’s angular Frankfurt Motor Show concept, is set to launch as early as 2021.
The Ionic 6 – which is an all-electric sedan based on the Prophecy is set to be out on the
streets in 2022. Additionally, an all-new Ioniq 7 model will be launched in 2024.
The Ioniq 7 is said to be a large SUV. Based on Hyundai’s new naming system, the odd-numbered cars will be cross-overs or SUVs while the even-numbered ones will be sedan cars. The Hyundai electric global modular platform (E-DMP) is said to be behind the design and development of the Ioniq range of electric cars. All the cars under the Ioniq sub-brand will have a fast- charging capacity. The electric version of the cars has a 38.3kWh batters with an electric motor that produces 134bhp and a torque of 295Nm. The hybrid car has a 6-speed dual-clutch
transmission system.
Due to the coronavirus pandemic, the Hyundai company was not able to hold an event for the
launch of the Ioniq brand though they made a grand gesture by making the London-eye light
up into a large “Q” to announce the launch. The Ioniq brand aims to sell one million electric
vehicles and grab a 10% market share of the electric vehicle market by 2025.
